Services: Branding, Product Design

Party Mane

Patented, modular utility necklaces built for festivals and everyday wear. We designed the brand - including an ornate lion mark - the visual identity, the e-commerce site, and art-directed the lookbook photoshoot.

Client
Party Mane
Industry
Fashion & Accessories
Service
Brand & E-commerce

About project

Party Mane creates patented modular utility necklaces that keep essentials close while turning everyday function into a bold form of self-expression. We shaped the brand, e-commerce experience, and visual world around that dual purpose.

Challenge & Solution

Problem

A practical product needed a fashion identity with real personality.

The brand had to communicate utility clearly while feeling expressive enough for festivals and everyday wear.

Solution

One vivid system connecting product, story, and shopping.

An ornate lion mark, energetic color, clear e-commerce UX, and art-directed imagery give Party Mane a distinctive, consistent presence.

Fashion, function, and freedom in one identity

We translated Party Mane’s modular product idea into a complete brand experience across identity, e-commerce, photography, and physical applications.

Brand Identity

  • Logo system
  • Color palette
  • Typography

Web Design

  • E-commerce UX
  • Product pages
  • Cart and checkout

Creative Direction

  • Lookbook
  • Art direction
  • Photography

Visual Identity

  • Apparel
  • Stickers
  • Product tags

Brand Identity

The detailed lion symbol represents strength, individuality, and creative freedom. Its layered, colorful mane reflects the modular product system and the expressive energy of festival culture.

Web Design

We designed a clear e-commerce experience that lets the product and its personality lead. The interface is direct and easy to shop while carrying the brand’s vibrant, modular character through every step.

Creative Direction

We art-directed a lookbook focused on movement, self-expression, and the everyday utility of the product. The imagery presents Party Mane as expressive fashion designed to move with its wearer.

Visual Identity

The visual system extends the brand’s free, eclectic, and functional character into physical applications. Vibrant color and expressive typography keep every touchpoint recognizable and cohesive.