Case studies
Case studies in brand identity, product design, and engineering — fintech, AI, consumer, and enterprise work.
iAllo
An AI-powered platform built to handle customer service for businesses and consumers. We designed the brand and the interface across web, iOS, and Android, plus a Chrome extension.
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Mercantile Bank International
A full rebrand for a US bank with global reach — identity, web platform, mobile app, and merchandise, including their branded entry into F4 racing.
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Party Mane
Patented, modular utility necklaces built for festivals and everyday wear. We designed the brand — including an ornate lion mark — the visual identity, the e-commerce site, and art-directed the lookbook photoshoot.
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Rituality
A connected brand and product system for modern ritual. As Rituality's founding design partner, Toasty Labs shaped the identity, responsive product experience, mobile flows, and AI-guided reflection system.
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Tile Gripper
A tool that changes how professionals install tile. We built the identity, icon set, product renders, and the web and mobile presence around it.
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Vodafone
Vodafone's global operations teams needed to process enormous volumes of real-time network data across regions and roles. We designed a configurable dashboard ecosystem — maps, alerts, KPIs, predictive charts — built for fast scanning and deep exploration, responsive across desktop, tablet, and mobile.
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Care Suite
A modular platform that consolidates fragmented healthcare workflows — time management, program tracking, resident profiles, and case management — into one system. We built the visual identity, the icon and color system, and a design system built to stay consistent as new modules are added.
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FaceFlash
A social app that prompts quick, unfiltered selfies at scheduled moments, turning them into stickers and reactions. We built the brand, the mobile interface, and custom iconography and animation as the product scaled.
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Jambonz
An open-source communications platform for voice automation needed a clearer developer experience. We reduced onboarding friction, added contextual guidance during setup, and designed a modular system spanning the web portal, dashboard, browser extension, and a drag-and-drop call-flow builder.
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Krado
An IoT plant-care platform pairs hardware sensors with a mobile app to make environmental data understandable. We designed the onboarding, sensor pairing, and plant setup flows, plus a flexible interface supporting multiple plants and locations.
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Mazlo
A financial wellness app helping people move from reactive spending to proactive money management. We led product strategy, built the brand identity, and designed the end-to-end experience across mobile and web — onboarding, spending insights, and goal tracking.
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ReferHub
A referral and collaboration platform built by dentists, for dentists, connecting offices, labs, pharmacies, and patients. We designed the identity, the specialist dashboard, the practice profile system, and the task management interface.
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SGI
A global membership network spanning 192 countries needed its member portal and educational bookstore redesigned for clarity at scale. We rebuilt the portal — member tracking, reporting, event planning, regional dashboards, multilingual directories — and modernized the bookstore's browsing, search, and checkout.
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Sleep Sonic
A sleep wellness app combining soundscapes, habit tracking, and personalized programs, integrated with Fitbit, Apple Health, and Runkeeper. We designed the brand and a calm, low-friction mobile interface built around simple flows and gentle microinteractions.
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Tape
A mobile app for meeting people nearby on college campuses and in local communities, built around comfort, context, and control. We designed the brand and the mobile experience, including the filtering, messaging, and group-discovery flows.
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